Job Description
About Apex Digital Solutions: We are a leading digital agency driving growth for Fortune 500 companies. We are looking for a Senior SEO Specialist who is passionate about data, analytics, and organic growth.
In this role, you will be responsible for developing and executing high-impact SEO strategies that enhance our clients' online visibility and drive measurable revenue. You will work closely with content creators, developers, and marketing managers to ensure a cohesive approach to search engine optimization.
Why Join Us? We offer a competitive salary, comprehensive benefits, and a collaborative work environment that fosters innovation and professional growth.
Responsibilities
- Develop and execute comprehensive SEO strategies to increase organic traffic and improve search engine rankings for our clients.
- Conduct in-depth keyword research and competitor analysis to identify high-value opportunities and content gaps.
- Perform technical SEO audits to identify and resolve site architecture issues, crawl errors, and speed bottlenecks.
- Optimize on-page elements, including meta tags, headings, content structure, and internal linking strategies.
- Manage off-page SEO efforts, including outreach for high-quality backlinks and managing PR campaigns.
- Monitor and report on SEO performance using Google Analytics, Google Search Console, and third-party tools.
- Stay updated on the latest Google algorithm updates and industry trends to ensure strategies remain effective.
Qualifications
- 5+ years of proven experience in SEO, with a track record of improving organic traffic for major websites.
- Deep understanding of on-page, off-page, and technical SEO best practices.
- Proficiency in SEO tools such as Ahrefs, SEMrush, Moz, or Screaming Frog.
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Excellent written and verbal communication skills for client presentations.
- Bachelor’s degree in Marketing, Communications, or a related field.